Rolls-Royce siblings show class in Ride and Drive Activation

Rolls Royce Phantom

Nigerians love powerful cars even when the roads are not there. They cherish and admire their cars especially when such cars stand-out. Such powerful cars are seen as status symbols. This, no doubt must have informed the success of Rolls-Royce in Nigeria. To most owners of Rolls Royce, the brand is not just a car. It has no comparison, nor competitor in the automobile world. It is simply in a world of its own.

The event presented the journalists the opportunity to know more about this state-of-the art machines which boast, the highest level of luxury ever in any road car. Tolulope Gbadamosi, Brand Manager, Rolls-Royce Motor cars Nigeria took time to share his experience about the cars and the passion in relating with Roll-Royce customers in Nigeria.Recently, Rolls-Royce Motor Cars Nigeria, presented the three models of Roll-Royce to the press during the Ride and Drive Activation at the country’s most exclusive estate, Banana Island, Lagos. The model include the Rolls-Royce flagship, Phantom, Ghost, and wraith all showing the highest levels of craftsmanship, in automobile interior finishing..

According to him, the highest number of Rolls-Royce in Africa are in Nigeria, which makes Nigeria an important market for Rolls-Royce. Even before Rolls-Royce official entry to Nigeria, there were over 150 units of Rolls-Royce in Nigeria, but with the setting up of Rolls Royce Motor Cars Nigeria, the number of Rolls Royce in Nigeria had grown to 225, a development that had earned Rolls Royce Motors Cars Nigerian high recognition.

The special Ride and Drive event was a time to feel the elegance and strength of these cars which flow from the calm engines. They leap elegantly at the touch of the throttle and come to instant stop when the breaks are applied.

The Rolls-Royce Phantom has a V-12 (6.75 litre) engine while the Ghost and Wraith have 6.6 litre engines. The Phantom at the Ride and Drive was Rolls-Royce Extended Blue Base, the newest in the family. It has extra leg-room and comfortable seats wrapped in leather made from the hides and skins of bulls. The Phantom has customs red interior that is very expensive, according to the Brand Manager, Rolls-Royce Cars, Mr. Tolulope Badamosi.

“There are 50 colours you can choose from and the floor mat is made from sheep hides and skin. The leather in one Phantom is made from hides of 12 adult bulls. Nine bulls are taken down to produce the leather in both the Wraith and Ghost. Rolls-Royce also does CSR with the meat, which they send to schools in some countries.”

Also, the wood used in the car, called the veneer is from elm to oak clusters and cedar- over 50 types of veneer. “After taking off the back of the wood to process the veneer, the remains are sent to school as well for their artwork. So, Rolls-Royce is actually involved in arts and annually they advice all dealerships to stage an art exhibition locally.”

The Rolls-Royce monogram remains upright while the wheel rotates and it is the only car in the world that displays like this. The manufacturer’s slogan is perfection. The cars at the event are tropicalised and have eight airbags on the dash board, the rear and sides.

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